Interactive panoramic photography for high-impact marketing.

50Hz successfully produced Ford 360 panoramas for an innovative marketing campaign. Ford’s vision of creating interactive, high-quality photography of the Mustang interiors was achieved via panoramas taken from within cars. This creative approach allowed viewers to navigate around the interior using a mouse, keyboard or touch, and zoom in to admire specific details thanks to the HD resolution of the images. Impressive Irish landscapes were edited into the backgrounds of the panoramas to enhance the atmosphere of the shots.

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